Tsunku’s :: HelloProject - Morning Musume & Aya Matsuura news

HelloProject has been a star group of Japan representing caliber of several groups of girls. These groups are moderated by one of the Japan’s top artist Tsunku who has been writing and producing music for them. The purpose of the Blog is to dissect the events around HelloProject and analyze the strategies of UFA.

Archive for April 21st, 2007

Apr
21

21/04/2007 Koharu Kusume.. a long road ahead……

Posted under Hello Project, Uncategorized by Aece McCloud

Koharu wil have a positive life changing career that even her parents don’t know about. She would be the third girl to be pushed by producers after Aya Matsuura and Goto Maki. A new single was released yesterday named ‘Happy’ which is also posted on the Youtube and can be seen below subject to its continued availability.

HelloProject producers spend a lot of time deciding the fate of Morning Musume members and in fact the graduation of the members is usually decided  many years before the actual graduation. Usually the production company wait for the most suitable moment for the graduation announcement and possibly if a request is being made by the Morning Musume member. My guess for year 2007 is the parents of Yoshizawa Hitomi had to make request to the production company for her graduation. My guess is after the unfortunate loss of Yossie’s brother parents want to keep their remaining children close despite her huge success.

The events are unfortunate not allowing Yossie to continue further. HelloProject is not ending here and becoming a big market for artists. In fact it could get big enough for other non-relevant artists to join the production company and releasing their singles, but that is something for the future. Koharu has a long road ahead and will easily be able to develop her own professional appearance compared to Goto Maki and won’t require too much effort. However her singing is not as good as Goto Maki and will only be able to develop mostly between the lines of Pop-Rock-Love songs. She has great learning potential and will be the next big thing in the future after Aya Matsuura and Goto Maki. The road for Fujimoto as the solo artist is dying and she won’t be able to continue singing as a solo-artist for a very long time. Primary reason she is rapidly maturing as a woman and developing a more humble and gentle personality less appealing to Morning Musume audience; which also means her graduation might be closer than other sexy Morning Musume members.

A lot of effort is put in music production and coming up with a creative music video. I would be amazed to know if the producers are the same for Koharu as for Aya Matsuura. Koharu is possibly kept as a replacement of W or Mini Moni more entertaining for Children. The music company is trying to keep their market by entertaining all ages and in fact keeping all audiences intact by shuffling the groups which is a very calculated & effective strategy.

This is for now a short post and to keep you updated on the possible happenings of Musume members. Eri Kamei should watch out as the pair of Eri and Risa Niigaki is keeping her alive!